Taking a Medical Product To Market With No Investment?!
This week on the show we are joined by Dr Stephanie Schull, the Founder of KegelBell.
Stephanie shares her story of creating and taking a product to market in the medical space with very little investment.
She shares how to market a business on a budget and how you can build and leverage a community through email to help take your business to the next level.
Key takeaways:
0:00 Introduction
2:32 About Dr Stephanie Schull and KegelBell
4:36 Creating a product and learning along the way
7:02 What channels KegelBell started marketing on
10:06 Optimising a welcome email series
12:35 Delegating to other people
16:03 Producing video content on a budget
23:38 How the KegelBell brand was created
29:58 Figuring out how to upsell and increase lifetime value
Seguno are offering Winning with Shopify listeners an extended free trial, plus a complementary strategy session with an email marketing expert. Visit https://www.seguno.com/winning-with-shopify-podcast to claim your offer.
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